Pinterest character counter
Count your Pin title and description against Pinterest's 100 and 500-character limits.
Pinterest Pin descriptions allow 500 characters and titles allow 100, with about 40 title characters showing in the feed. Descriptions are indexed by Pinterest search, so the first 50 to 60 characters should carry your keyword.
Pinterest character limits
What counts, and what doesn't
- Pinterest is a search engine more than a feed: descriptions are indexed, so write them like meta descriptions.
- Only about the first 40 title characters show in the grid.
- Hashtags are largely legacy on Pinterest; plain keywords in the description do the work.
Frequently asked questions
What is the Pinterest description character limit?
500 characters per Pin description. Board descriptions also allow 500.
How long should a Pin title be?
Up to 100 characters, but the grid shows roughly 40, so put the keyword and the promise first.
Do descriptions affect Pinterest reach?
Yes. Pinterest search indexes description text, and Pins keep surfacing for months, so keyword-rich descriptions compound.
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